Mainstream Media

It’s a thought that’s been in my head for a couple of weeks, now. And I’m not kidding you.

Individuals running for public office have a common problem: how do they get the voters to vote for them when there are so many other people clamouring for the same attention? Attack ads. Tell people what’s wrong with your opponent and they’ll choose you instead. (That’s the theory, anyway.)

But political ads cost money. And if you can get the little people to contribute to your campaign, your problem is solved. But who gets the advertising revenue? The MSM.

What set me down this rabbit hole was the idea that all the MSM have to do is suggest that your opponent is leading in the polls, and you’ll invest more funds for more ads, right up until the end. When both sides are doing that, the MSM are creating a situation that makes money for them. That’s why reports of GOP leading one week, followed by the Democrats leading the next, are feeding the frenzy.

So, let it never be said that the Mainstream Media are non-partisan; they are bi-partisan because it makes them rich. Even Murdoch and his cronies support both sides of the aisle. It pays handsomely.